The wait is over for Nintendo fans and LEGO collectors — the long-rumored LEGO Game Boy has officially been revealed, and it’s everything retro gaming lovers hoped for. Launching on October 1, 2025, this 421-piece buildable Game Boy set is now available for preorder for just $60 at the LEGO Store and Amazon. And yes, it comes complete with brick-built cartridges from two iconic titles: Super Mario Land and The Legend of Zelda: Link’s Awakening.
A Near-Perfect Tribute to the Original Game Boy
LEGO’s Game Boy replica is more than just a nostalgia-fueled collectible — it’s an incredibly accurate homage to Nintendo’s legendary handheld console, which originally launched in 1989. From its size to its subtle design details, this LEGO set mirrors the real DMG-01 Game Boy almost exactly. The dimensions come in at 5.5 x 3.5 x 1 inches — nearly identical to the original’s 5.8 x 3.5 x 1.3-inch form factor.
Key features include:
- Authentic detailing: The A/B buttons, D-pad, Start/Select buttons, and even the “Dot Matrix with Stereo Sound” label are all faithfully recreated.
- Working cartridge slot: The set comes with two buildable Game Paks — one for Super Mario Land and one for Link’s Awakening. You can slot one into the Game Boy and display the other on a separate mini stand.
- Swappable screens: The coolest touch? Three lenticular screens that simulate motion, including the original Game Boy boot sequence, gameplay from Super Mario Land, and the heartfelt log scene from Link’s Awakening.
When tilted, the lenticular screens give the illusion of animation — Mario appears to move across World 1-1, the Nintendo logo scrolls down like a real startup screen, and Link’s cutscene moment with Marin feels alive again in a whole new medium.
Designed for Adults, Priced for Everyone
This release is part of LEGO’s display model collection, aimed at older fans and collectors rather than young kids. Despite being tailored to adult builders (18+), the $60 price point makes this one of the most affordable display sets in LEGO’s Nintendo lineup — tied with the popular Piranha Plant build.
The LEGO Game Boy also joins a growing list of nostalgia-driven Nintendo sets that have captivated older gamers over the past few years. It follows the LEGO Nintendo Entertainment System (NES) set from 2020, which included a crank-operated TV displaying a side-scrolling Super Mario Bros. level. That set, now retired, is reselling for over $300 — well above its original $270 price tag.
A New Wave of LEGO Nintendo Sets
With this release, the LEGO Game Boy becomes the eighth Nintendo-themed adult set, and it arrives alongside other recent additions like:
- LEGO Mario Kart – A 1,972-piece display featuring Mario in his iconic red kart ($170)
- The Great Deku Tree 2-in-1 – A massive 2,500-piece Zelda set ($300)
- Super Mario 64 Question Block – Retired, but still a fan favorite ($259)
- Super Mario Piranha Plant – Now discounted to $48 (from $60)
These sets, along with the Game Boy, make it clear that LEGO is leaning hard into retro gaming culture — and fans are loving it.
Why the Hype Around This Set?
Aside from its visual appeal and price accessibility, the LEGO Game Boy hits the sweet spot for multiple audiences:
- Collectors will appreciate the screen-swapping feature and display stand.
- Nintendo fans will love the cartridge tributes to two of the most beloved Game Boy games ever made.
- Casual builders get a relaxing project with an emotionally satisfying payoff.
- Younger fans will see it as a window into the gaming roots of the 1990s.
And since it doesn’t include any electronics, there’s no need for batteries, app integration, or other complexities — it’s just pure, analog joy in LEGO form.
A Holiday Must-Have for Retro Gaming Fans
With its official release set for October 1 — right before the holiday season — the LEGO Game Boy is poised to become a top gift for gamers and collectors alike. Whether you’re a lifelong Nintendo fan or someone who grew up with the Game Boy tucked into your pocket, this brick-built replica is an irresistible blend of nostalgia, craftsmanship, and geeky delight.
Pair it with the NES set (if you can find one), and you’ll have a miniature LEGO shrine to the golden age of handheld gaming.
Where to Preorder
You can preorder the LEGO Game Boy now for $60:
Don’t wait — based on past releases, this one could sell out fast.
